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Madeline Puckette

Madeline Puckette

Madeline Puckette is a graphic designer and co-founder of Wine Folly, the wine-education company she launched in 2011, celebrated for turning a complex subject into clear, beautifully designed infographics read by millions worldwide.

Madeline Puckette smiles at the camera in a red track jacket, holding up a dark hardcover book titled Wine Maps, seated at a wooden table with a notebook and books in a warmly lit room.

30,000 STRANGERS SAW IT BEFORE I DID

Madeline Puckette spent years chasing a credential to prove she belonged in wine. What actually opened the door was a skill she already had — and a drawing she almost dismissed as a side project. A story about outsider eyes, and why they're often the asset, not the apology.